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This web site nzipf.org.nz states the following, "What To Look For In A Framer." Our analyzers noticed that the webpage also said " New Zealand Institute of Professional Framers Inc." The Website also said " Welcome to the NZIPF web resource. The New Zealand Institute of Professional Framers is a community of craftsmen and was established to recognise and promote qualified picture framing, to provide consumers with the reassurance of high levels of workmanship and business practice. If you are wanting to frame something. To find a qualified professional framer near you click here." The website's header had art framers as the most important optimized keyword. It is followed by art framing, professional art framing, and new zealand which isn't as ranked as highly as art framers. The next words nzipf.org.nz used was nz.